Desperados Beer has always been sponsoring Spanish summer festivals. But in a festival is very difficult to capture the attention from a public increasingly loath to conventional communications. We decided to transform the pictures that users rose, giving them a more Desperados look and feel. And we did it in real time to capture their attention.To achieve this, we developed a mobile APP that our community managers would use to edit images on the go.
my role idea, art direction
client desperados Beer
awards 2015 inspirational award/bronze- best use of real time
A complete photo editor created exclusively for two people and this was the result.